Category Archives: Marketing

Marketing your business and yourself

The Art Of Selling Luxury Watches To That Rich Wealthy Crowd; Five Tricks Of The Trade!

Spending an inordinate amount of time looking through watch catalogs and marketing materials, I’ve noticed a lot of noteworthy trends. It seems as though someone, somewhere, has come up with a few rules regarding how to advertise really expensive items … Continue reading

Posted in Business, General, Marketing, Watch Buying, Watch Experiences, Watch Talk

Great Breguet Transatlantique XX Watch, Sold In The Wrong Tone

With the competition out there for the luxury buyer, watches don’t always just sell themselves, even if they are really beautiful. Sometimes a bad sell can cast an pale yellow light on an otherwise excellent timepiece. Let me tell you … Continue reading

Posted in Breguet, Business, General, Marketing, Watch Buying, Watch Talk

Have An Online Watch Store? Increase Traffic And Sales With An eBay Technique

[ad#text-med-rect] Consider this free SEO (search engine optimization) and business advice, but I just want to see more businesses doing wise things like this to increase customer attention. If you sell anything online, especially watches, you are in an highly … Continue reading

Posted in Business, eBay, General, Marketing, Watch Industry News

Over Sized, Over-BLANK… Overkill!

This article should benefit your perception of media and advertising. Today I take issue with use of terms such as “over sized, over stuffed, over…anything.” They make me angry! And I’d like you to feel the same way anytime you … Continue reading

Posted in Business, General, Marketing, Watch Experiences

New Steampunk Watch Direction: Asymmetry, Big Gears: New Items From Olga Clock Works

It’s been a while since I covered new work from one of my favorite watch and clock artists; Olga Narozhna (click to visit her site). I wrote an at length article about her here. Among her many fine efforts, she … Continue reading

Posted in Business, General, Marketing, New Watches, Watch Art, Watch Buying, Watch Reviews, Watch Style